I spoke at the Minnesota Green Chemistry Forum’s “Adding Value Through Green Chemistry” conference January 7, 2011, on the topic of environmental marketing claims opportunities and challenges for companies.
Posts Tagged ‘green marketing’
MN Green Chemistry Forum
Posted in Events and Articles, tagged EHS Strategies Inc., Environmental Marketing Claims, green chemistry, green marketing on November 23, 2010 | Leave a Comment »
FTC Issues Revised Green Guides
Posted in Environmental Marketing Claims, tagged EHS Strategies Inc., Environmental Marketing Claims, FTC, green marketing on October 6, 2010 | Leave a Comment »
FTC released its latest proposed version of Guides for the Use of Environmental Marketing claims October 6, 2010: http://www.ftc.gov/opa/2010/10/greenguide.shtm Comments are Due December 10, 2010. At 295 pages, it will take me a bit to digest. On a quick scan it does look like they seriously considered my comments (12 cites!). An FTC summary of [...]
EPA’s Role in Sustainable Products
Posted in Environmental Marketing Claims, Sustainability, tagged EHS Strategies Inc., EPA, green marketing, Sustainability on September 30, 2010 | 1 Comment »
EPA published a request for comments on its role in advancing sustainable products September 16, 2010. I submitted the following comments: Comments on EPA’s Role in Advancing Sustainable Products 75 FR 56528 Georjean L. Adams, EHS Strategies, Inc. September 30, 2010 I am commenting on the September 16, 2010, notice soliciting comments on the role [...]
Environmental Marketing Claims
Posted in Environmental Marketing Claims, tagged EHS Strategies Inc., environmental claims, Environmental Marketing Claims, green marketing on June 16, 2008 | 2 Comments »
Environmental claims are everywhere. Don’t you feel guilty when you don’t buy something “Green” ? But what is green? The FTC is holding a series of workshops to review and update their Green Guidelines. Here are the comments I’ve submitted: Feb. 11, 2008: The basic principles of the Green Guides are important to maintain and [...]
